October 01, 2006

Stop the Merchants of Death

Stop Caterpillar!


Goals:

Short term:
Get CAT to INVESTIGATE Human rights violations in Israel
Intermediate:
Get CAT to stop sales to Israel
Divestment from all companies profiting from occupation
Long term:
End US support for Israeli Apartheid
Free Palestine
Ultimate:
Global Revolution

Tactics

Pressure the CEO and Board of Directors of CAT from all angles
Media – make CAT = Israeli HR violations
-focus on national business media
Ad Campaigns
-Counter their PR ads
-Ads in progressive publications
-30 second Video, YouTube, TV networks
Shareholder resolutions/actions
Lawsuits
Postcards and letters
Tag and stencil CAT equipment anywhere
Boycotts of CAT equipment and merchandise
Cat-Free Zones
Posters and stickers on merchandise in stores
Meet with officials from local distributors
National days of Nonviolent Direct action
-Headquarters in Peoria, IL
-Local distributors
-Next one: March 16th, 2007 (4th anniversary of Rachel Corrie’s murder)
Guerilla Theater
-Puppet bulldozers, act out destroying homes, trees, etc.
Petition for State Divestment from CAT (MN)
Local govt
University
Unions
Pensions
Churches

New Strategies:

Lobby KOMATSU
“My name is Rachael Corrie” play
Produce in multiple places on March 16.
In Peoria
Different actresses in play
Get Celebrities to act the role.
Peoria Catholic churches have just finished a “Just Faith” course.
ISU – counter corporate recruitment
-cards
Plan a week of action in Peoria
Activate Catholic Workers

What we need/have to offer:

Support for days of action
Share Business Media contacts
Share Activist contacts
Ads, print and video
A good model for shareholder action
Sophisticated Counter Corporate Recruitment



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